Akshat Singh Bisht
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Marketing Case Studies

Marketing Case Studies

Sprinklr | How Sprinklr Enables Unified Customer Experience Management Across Channels | A Case Study

Sprinklr | How Sprinklr Enables Unified Customer Experience Management Across Channels | A Case Study

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How Wrong Interest-Based Targeting in Meta Ads Ruined a Major Healthcare Campaign in the U.S.

How Wrong Interest-Based Targeting in Meta Ads Ruined a Major Healthcare Campaign in the U.S.

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How Poor Message Encoding & Decoding Wasted $1 Million in Meta Ads — A Real Client Case Study

How Poor Message Encoding & Decoding Wasted $1 Million in Meta Ads — A Real Client Case Study

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How Short Videos Are Destroying Intelligence and Increasing Memory Loss: A Cognitive Crisis in the Digital Age

How Short Videos Are Destroying Intelligence and Increasing Memory Loss: A Cognitive Crisis in the Digital Age

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Case Study : Virgin Atlantic : Revolutionizing the Skies – A Case Study on Branding, Strategy, and Success

Case Study : Virgin Atlantic : Revolutionizing the Skies – A Case Study on Branding, Strategy, and Success

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US Vs Japan | The Trade War that Reshaped a Nation | How the United States Undermined Japan’s Economic Rise

US Vs Japan | The Trade War that Reshaped a Nation | How the United States Undermined Japan’s Economic Rise

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How Company X Increased Their Conversion Rate by 50% in Six Months ?

How Company X Increased Their Conversion Rate by 50% in Six Months ?

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Case Study : DHL is faster campaign How DHL Mocked Its Competition and Went Viral with a Bold Guerrilla Marketing Stunt

Case Study : DHL is faster campaign How DHL Mocked Its Competition and Went Viral with a Bold Guerrilla Marketing Stunt

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Case Study : Frooti Life Campaign (2018) :How the Frooti Life Campaign Solved the Brand’s Relevance Challenge with Creativity and Digital Innovation

Case Study : Frooti Life Campaign (2018) :How the Frooti Life Campaign Solved the Brand’s Relevance Challenge with Creativity and Digital Innovation

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Case Study Nissan Failure : Guide And key lessons for  Automobile Players

Case Study Nissan Failure : Guide And key lessons for  Automobile Players

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Why Nissan Failed In India? What are the reasons for Nissans Failure

Why Nissan Failed In India? What are the reasons for Nissans Failure

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10 Reasons For Nissans Failure​

10 Reasons For Nissans Failure​

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Case Study : Monarch – A Premium Brandy by Tilaknagar Industries

Case Study : Monarch – A Premium Brandy by Tilaknagar Industries

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Why First NBC Bank Failed | Case Study : The Failure of First NBC Bank

Why First NBC Bank Failed | Case Study : The Failure of First NBC Bank

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How Zudio Dominated Clothing Market In India : Case Study – Zudio

How Zudio Dominated Clothing Market In India : Case Study – Zudio

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Case Study: The Failure of Fiat’s Direct Mail Campaign in 1994 : Why Fiats Direct Mail Campaign Failed in 1994

Case Study: The Failure of Fiat’s Direct Mail Campaign in 1994 : Why Fiats Direct Mail Campaign Failed in 1994

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How IBM Introduced IBM Watson with Outthink Campaign : Case Study: IBM Watson – “Outthink” Campaign

How IBM Introduced IBM Watson with Outthink Campaign : Case Study: IBM Watson – “Outthink” Campaign

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Microsoft And Nokia’s Don’t Fight Campaign : How Microsoft and Nokia Mocked Apple and Samsung?

Microsoft And Nokia’s Don’t Fight Campaign : How Microsoft and Nokia Mocked Apple and Samsung?

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Case Study Air India : Reshaping a National Carrier for the Future From J.R.D. Tata to Today

Case Study Air India : Reshaping a National Carrier for the Future From J.R.D. Tata to Today

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Red Nose Day Campaign : How Comic Relief Raise money to end child poverty in United Kingdom

Red Nose Day Campaign : How Comic Relief Raise money to end child poverty in United Kingdom

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Why OLA Failed | A Case Study in Ride-Hailing Challenges

Why OLA Failed | A Case Study in Ride-Hailing Challenges

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Salesforce Marketing Strategy

Salesforce Marketing Strategy

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Why Sears The Retail And Shopping Giant Failed In USA : Case Study The Fall Of Sears​

Why Sears The Retail And Shopping Giant Failed In USA : Case Study The Fall Of Sears​

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Why Myspace Failed Case Study: The Rise and Fall of MySpace A Social Media Platform

Why Myspace Failed Case Study: The Rise and Fall of MySpace A Social Media Platform

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Case Study : No Kid Hungry – Share Our Strength Campaign

Case Study : No Kid Hungry – Share Our Strength Campaign

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HubSpot Marketing Strategy : How Hubspot Became a Market Leader

HubSpot Marketing Strategy : How Hubspot Became a Market Leader

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Why Polaroid Failed And What are its Causes | Case Study : Rise And Fall Of Polaroid

Why Polaroid Failed And What are its Causes | Case Study : Rise And Fall Of Polaroid

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Case Study: The Only Thing That’s Changed is Everything – Apple’s iPhone 6 Campaign

Case Study: The Only Thing That’s Changed is Everything – Apple’s iPhone 6 Campaign

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Why Axe Lost to Fogg ?

Why Axe Lost to Fogg ?

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Vivo Photography Redefined Campaign : How Vivo Promoted X60 Series

Vivo Photography Redefined Campaign : How Vivo Promoted X60 Series

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The Axe Effect Campaign : How Emotional Appeal and Strategic Execution Drove Campaign Success

The Axe Effect Campaign : How Emotional Appeal and Strategic Execution Drove Campaign Success

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Fogg Marketing Strategy : How Fogg Became A Market Leader In Personal Care Market ?

Fogg Marketing Strategy : How Fogg Became A Market Leader In Personal Care Market ?

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Coca-Cola’s Real Magic Campaign : How Coca Cola Adapted towards changing consumer sentiments and societal shifts

Coca-Cola’s Real Magic Campaign : How Coca Cola Adapted towards changing consumer sentiments and societal shifts

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How the Bourbon Love Campaign Captivated Audiences : A Case Study on Emotional Branding and Market Impact

How the Bourbon Love Campaign Captivated Audiences : A Case Study on Emotional Branding and Market Impact

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Case Study : The Bhopal Gas Tragedy

Case Study : The Bhopal Gas Tragedy

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Case Study : The Boeing 737 MAX Crashes

Case Study : The Boeing 737 MAX Crashes

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Case Study: Why GoFirst Failed

Case Study: Why GoFirst Failed

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How SHEIN Became a Top Fashion Brand in the U.S ?

How SHEIN Became a Top Fashion Brand in the U.S ?

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Why Gaana Was Sold for 25 Lakh Despite Being Valued at 580 Million USD

Why Gaana Was Sold for 25 Lakh Despite Being Valued at 580 Million USD

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Case Study: The Rise and Success of IndiGo Airlines

Case Study: The Rise and Success of IndiGo Airlines

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Case Study : Why The Taj Mahal Palace Hotel Employees Prioritized Guest Safety Over Their Own Lives during 26/11 Terrorism Attack In India

Case Study : Why The Taj Mahal Palace Hotel Employees Prioritized Guest Safety Over Their Own Lives during 26/11 Terrorism Attack In India

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Case Study : How Adopt an Axolotl Campaign in Mexico Helped To Save Endangered Species

Case Study : How Adopt an Axolotl Campaign in Mexico Helped To Save Endangered Species

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Case Study: Marketing Campaign for Warhammer 40,000: Space Marine 2

Case Study: Marketing Campaign for Warhammer 40,000: Space Marine 2

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Nikki Haley’s Campaign Strategy

Nikki Haley’s Campaign Strategy

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Case Study: How Zepto Succeed in Quick Commerce

Case Study: How Zepto Succeed in Quick Commerce

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How NOON Became An Ecommerce Giant in UAE

How NOON Became An Ecommerce Giant in UAE

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Why Chevrolet Failed In India | Case Study: The Decline of Chevrolet in India

Why Chevrolet Failed In India | Case Study: The Decline of Chevrolet in India

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Knorr Chinese Noodles Advertising Campaign : How Knorr Battle Nestle

Knorr Chinese Noodles Advertising Campaign : How Knorr Battle Nestle

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How Ipsy has grown into one of the most successful beauty subscription services globally.

How Ipsy has grown into one of the most successful beauty subscription services globally.

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Why PepperTap Failed | Case Study: The Rise and Fall of PepperTap

Why PepperTap Failed | Case Study: The Rise and Fall of PepperTap

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Hilton Hotels’ 10-Minute TikTok Video Campaign | Case Study On Hotel Marketing

Hilton Hotels’ 10-Minute TikTok Video Campaign | Case Study On Hotel Marketing

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How Nike’s What The Football Campaign Created Buzz in FIFA 2022

How Nike’s What The Football Campaign Created Buzz in FIFA 2022

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How Coca Cola Introduced Fanta in World War 2 For Germany

How Coca Cola Introduced Fanta in World War 2 For Germany

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Case Study: The Rise and Fall of Old Monk

Case Study: The Rise and Fall of Old Monk

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2 Minute Noodles Campaign By Nestle Case Study On Nestle Marketing

2 Minute Noodles Campaign By Nestle Case Study On Nestle Marketing

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What is the Eligibility Criteria For Google Adsense?

What is the Eligibility Criteria For Google Adsense?

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Why Friendster Failed As A Social Media Platform

Why Friendster Failed As A Social Media Platform

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Why Six Degrees Failed As A Social Media Platform

Why Six Degrees Failed As A Social Media Platform

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Natraj Pencil’s “Chalti Hi Jaye” Campaign

Natraj Pencil’s “Chalti Hi Jaye” Campaign

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What is Google’s Marketing Strategy​

What is Google’s Marketing Strategy​

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Barclays 5G Campaign Case Study

Barclays 5G Campaign Case Study

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Amazon Associates Affiliate Marketing Program Case Study

Amazon Associates Affiliate Marketing Program Case Study

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Lead Generation Learn How to Generate Leads

Lead Generation Learn How to Generate Leads

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How Birchbox’s Subscription Model Campaign revolutionized the beauty and grooming industry with its innovative subscription model.

How Birchbox’s Subscription Model Campaign revolutionized the beauty and grooming industry with its innovative subscription model.

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SAP The Best-Run Businesses Make the World Run Better Campaign

SAP The Best-Run Businesses Make the World Run Better Campaign

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Case Study : LinkedIn’s “In It Together” Campaign Shift the perception of LinkedIn from a job-search platform to a vibrant professional community

Case Study : LinkedIn’s “In It Together” Campaign Shift the perception of LinkedIn from a job-search platform to a vibrant professional community

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Casino Marketing Strategies​

Casino Marketing Strategies​

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Case Study : Shopify’s Build a Business Competition Campaign

Case Study : Shopify’s Build a Business Competition Campaign

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New MAGGI Hot & Sweet – Samosa Campaign

New MAGGI Hot & Sweet – Samosa Campaign

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Why Boeing Failed : Case Study On Management Failures​

Why Boeing Failed : Case Study On Management Failures​

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Why EBAY LOST TO ALIBABA IN CHINA

Why EBAY LOST TO ALIBABA IN CHINA

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ZOHO Marketing Strategy | How ZOHO Markets Itself Without Spending a Penny

ZOHO Marketing Strategy | How ZOHO Markets Itself Without Spending a Penny

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What is Swiggy’s Marketing Strategy?

What is Swiggy’s Marketing Strategy?

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How Zomato 10 Min Delivery Campaign Changed Food Delivery Business

How Zomato 10 Min Delivery Campaign Changed Food Delivery Business

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What is Zomato’s Marketing Strategy

What is Zomato’s Marketing Strategy

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Why Blackberry Failed? What are the reasons for Blackberry failure

Why Blackberry Failed? What are the reasons for Blackberry failure

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How Google Promoted Google Map with Explore Your World campaign

How Google Promoted Google Map with Explore Your World campaign

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How IBM Generated leads with Built With IBM Campaign

How IBM Generated leads with Built With IBM Campaign

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How IBM’s Think B2B marketing Campaign Promotes Its Products

How IBM’s Think B2B marketing Campaign Promotes Its Products

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How Woodland Won Over Timberland In India

How Woodland Won Over Timberland In India

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Idea You Are My Pumpkin Pumpkin, Hello Honey Bunny Campaign

Idea You Are My Pumpkin Pumpkin, Hello Honey Bunny Campaign

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Volkswagen Endless Love Campaign Case Study

Volkswagen Endless Love Campaign Case Study

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Boat’s Sound of the Champions Campaign

Boat’s Sound of the Champions Campaign

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How Samsung Galaxy S24 Ultra – “Annoying Ads” Campaign Created Buzz for Samsung Object Eraser​

How Samsung Galaxy S24 Ultra – “Annoying Ads” Campaign Created Buzz for Samsung Object Eraser​

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Credit Made Clearer Campaign By Capital One UK

Credit Made Clearer Campaign By Capital One UK

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Why Lifebuoy Launched Your Shield Against Germs Campaign

Why Lifebuoy Launched Your Shield Against Germs Campaign

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How Kellogg’s Promoted Frosted Flakes through Tony the Tiger Campaign​

How Kellogg’s Promoted Frosted Flakes through Tony the Tiger Campaign​

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How Gillet promote positive behavior with Gillette’s The Best Men Can Be Campaign

How Gillet promote positive behavior with Gillette’s The Best Men Can Be Campaign

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How Singapore Developed into Today’s Singapore​

How Singapore Developed into Today’s Singapore​

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Coca-Cola’s I’d Like to Buy the World a Coke Campaign

Coca-Cola’s I’d Like to Buy the World a Coke Campaign

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Fevicol Todo Nhi Jodo Campaign

Fevicol Todo Nhi Jodo Campaign

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Fedex EX MBA Campaign : How Fedex Trolled MBA In His Advertising Campaign​

Fedex EX MBA Campaign : How Fedex Trolled MBA In His Advertising Campaign​

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Pepsi Challenge Case Study On Marketing Campaign

Pepsi Challenge Case Study On Marketing Campaign

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The New Coke Campaign : Coca Cola Failed Campaign

The New Coke Campaign : Coca Cola Failed Campaign

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Why Nokia Failed And Lost Its Mobile Market

Why Nokia Failed And Lost Its Mobile Market

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Mummy I am Hungry By Nestle​

Mummy I am Hungry By Nestle​

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How Tesla Transformed EV Automotive Industry Using Disruptive Marketing

How Tesla Transformed EV Automotive Industry Using Disruptive Marketing

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M&M’s From Candies to Characters A Case Study in Brand Evolution and Marketing Mastery​

M&M’s From Candies to Characters A Case Study in Brand Evolution and Marketing Mastery​

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Lay‘s Flavor Faves Campaign Biggest Global Integrated Marketing Campaign

Lay‘s Flavor Faves Campaign Biggest Global Integrated Marketing Campaign

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Akshat Singh Bisht is an accomplished author and marketing strategist with over 8 years of experience in the industry. He is the author of four influential marketing books:

  1. What Makes the Marketing Campaign Successful: A comprehensive guide to crafting and executing impactful marketing campaigns.
  2. What is FOMO: An exploration of the “Fear of Missing Out” phenomenon and its implications for marketing.
  3. Know Me: Strategies for personal branding and establishing a strong market presence.
  4. Nationalism in Advertising: An analysis of how national identity and sentiments can be leveraged in advertising.

Akshat’s passion for marketing and dedication to helping others has been the driving force behind AkshatSinghBisht.com. Known for his insightful perspectives, practical advice, and unwavering commitment to his audience, Akshat is a trusted voice in the marketing community.

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