brand | Digital Marketing Consultant & Expert Akshat Singh Bisht

Omnisend : Ecommerce Email Marketing and SMS Platform

Omnisend is a comprehensive marketing automation platform designed to help e-commerce businesses engage with their customers across multiple channels, including email, SMS, push notifications, and social media

How to do SEO Marketing

SEO marketing is a critical component of digital marketing that involves optimizing your website and content to improve its visibility in search engine results.

Google Digital Marketing

explore the various facets of Google digital marketing, providing an in-depth understanding of the tools, strategies, and best practices to help businesses thrive online.

Natraj Pencil’s “Chalti Hi Jaye” Campaign

Natraj launched the “Chalti Hi Jaye” campaign to reinforce its legacy and connect with a new generation of consumers. This case study delves into the campaign’s objectives, strategy, execution, and impact.

Which Business is Better: B2B or B2C?

Explore the intricacies of both B2B and B2C businesses, providing a comprehensive analysis to help determine which model may be more suitable for different types of companies.

How to Market A Real Estate Company

This blog will guide you through the essential aspects of marketing a real estate firm, covering everything from traditional marketing methods to cutting-edge digital strategies.

What is Google’s Marketing Strategy

Google’s Marketing Strategy A Comprehensive Analysis. Google, as one of the most influential tech companies in the world, employs a multifaceted marketing strategy that encompasses innovation, data-driven decision-making, strategic partnerships, and a focus on user experience.

Lead Generation Learn How to Generate Leads

Lead generation is the lifeblood of any business aiming for growth and sustainability. Learn How to generate leads for your business.

How Birchbox’s Subscription Model Campaign revolutionized the beauty and grooming industry with its innovative subscription model.

Birchbox’s Subscription Model, Birchbox, launched in 2010 by Katia Beauchamp and Hayley Barna, is a pioneer in the beauty subscription box industry.

SAP The Best-Run Businesses Make the World Run Better Campaign

The campaign “The Best-Run Businesses Make the World Run Better” epitomizes SAP’s commitment to not only advancing business performance but also contributing to societal and environmental betterment.

ZOHO Marketing Strategy | How ZOHO Markets Itself Without Spending a Penny

ZOHO Marketing Strategy, Zoho Corporation, a multinational company that offers a suite of online productivity tools and SaaS applications, has managed to carve a niche for itself without spending a penny on traditional marketing.

What is Zomato’s Marketing Strategy

This article delves into the intricacies of Zomato’s marketing strategy, its campaigns, and the factors that have contributed to its success.

Why Blackberry Failed? What are the reasons for Blackberry failure

This case study delves into the multifaceted reasons behind BlackBerry’s failure, examining the company’s history, strategic missteps, competition, market changes, and technological advancements that contributed to its downfall.

WHAT IS SORA AI AND HOW TO USE IT?

Sora AI, a groundbreaking technology developed by OpenAI that allows users to generate realistic and imaginative video scenes from simple text descriptions.

Idea You Are My Pumpkin Pumpkin, Hello Honey Bunny Campaign

You Are My Pumpkin Pumpkin, Hello Honey Bunny,” an iconic campaign launched by Vodafone India. This case study meticulously examines the inception, execution, and profound impact of this campaign, which captured the hearts of millions and redefined the parameters of effective marketing strategies.

How Tropicana distinguish itself With Not All Oranges Are the Same Campaign

Before the “Not All Oranges Are the Same” campaign, Tropicana faced stiff competition from other juice brands and a growing consumer interest in healthier beverage options.

Why you can’t build a brand without traditional marketing?

Can a brand be built solely through digital marketing without any traditional marketing efforts?

What is Adobe Experience Manager (AEM)

Adobe Experience Manager (AEM) is a comprehensive content management solution developed by Adobe. It enables organizations to create, manage, and deliver digital experiences across various channels and devices. AEM provides a robust platform for managing digital content, assets, and workflows, allowing businesses to personalize and optimize digital experiences to engage customers effectively.

What is mailchimp?

Mailchimp is not just an email marketing platform; it’s a comprehensive marketing solution that empowers businesses of all sizes to create, manage, and analyze their marketing campaigns with ease.

How Kellogg’s Promoted Frosted Flakes through Tony the Tiger Campaign

The unveiling of Kellogg’s Frosted Flakes’ Tony the Tiger campaign marked a watershed moment in the realm of advertising ingenuity and strategic branding. Far transcending the mere promotion of a breakfast cereal, the campaign epitomized a nuanced philosophy—an ethos underpinned by vibrancy, encouragement, and an unwavering commitment to exuberance.

How Gillet promote positive behavior with Gillette’s The Best Men Can Be Campaign

The “The Best Men Can Be” campaign by Gillette, launched in January 2019, aimed to address issues of toxic masculinity and promote positive behaviors among men. The campaign generated significant controversy and sparked widespread discussion.

How Singapore Developed into Today’s Singapore

This case study explores Singapore’s remarkable journey from a small, resource-constrained island to a global city-state and business hub. It examines the key factors contributing to Singapore’s success, including visionary leadership, sound economic policies, investment in human capital, infrastructure development, good governance, adaptability, and resilience. The study reflects on the implications of Singapore’s model of development for other cities and nations seeking to emulate its achievements in fostering economic growth, social cohesion, and global prominence. Through insightful analysis and lessons learned, the case study offers valuable insights and inspiration for policymakers, business leaders, and stakeholders worldwide.

Coca-Cola’s I’d Like to Buy the World a Coke Campaign

Coca-Cola’s “I’d Like to Buy the World a Coke” campaign is iconic in the world of marketing and advertising. Launched in 1971, this campaign is widely regarded as one of the most successful and enduring advertising efforts of all time.

Nationalism In Advertising

Nationalism In Advertising. In today’s globalized world, advertisers continually seek innovative strategies to captivate audiences and drive consumer engagement. One such powerful tool is nationalism

Fedex EX MBA Campaign : How Fedex Trolled MBA In His Advertising Campaign

Ex MBA Ad campaign by FedEx, exploring how strategic marketing tactics grounded in psychological principles drove engagement, conversion, and success.

Pepsi Challenge Case Study On Marketing Campaign

The Pepsi Challenge stands as a pivotal moment in marketing history, representing a bold departure from traditional advertising strategies and a paradigm shift in consumer engagement tactics. Launched amidst the backdrop of the Cola Wars in the 1970s, this iconic marketing campaign revolutionized consumer perception and market research practices, leaving an enduring legacy that continues to resonate with marketers today.