marketing | Digital Marketing Consultant & Expert Akshat Singh Bisht

How to List a Product on Amazon

Listing a product on Amazon can open up a vast marketplace of potential buyers for your business. Whether you are a new seller or an experienced retailer, following a systematic approach can make the process seamless and efficient.

How Zudio Dominated Clothing Market In India : Case Study – Zudio

Zudio, a Tata Group enterprise, has emerged as a significant player in the Indian retail fashion sector since its inception in 2016. Known for its trendy yet affordable apparel and accessories, Zudio has rapidly expanded across the country, targeting value-conscious consumers.

How to Advertise a Non-Profit Organization

Advertising a non-profit organization involves a strategic approach that encompasses understanding your audience, crafting compelling messages, leveraging various marketing channels, and continually optimizing your efforts for better engagement and impact.

How Propaganda Messages Are Created and Marketed to the Masses

Creating and marketing propaganda to the general public is a complex and multifaceted process that involves psychological manipulation, strategic communication, and the use of various media channels to spread persuasive messages.

How IBM Introduced IBM Watson with Outthink Campaign : Case Study: IBM Watson – “Outthink” Campaign

Case Study: IBM Watson – Outthink Campaign. To bring awareness and promote the capabilities of Watson, IBM launched the Outthink campaign in 2016. This case study explores the strategic approach, execution, and outcomes of this ambitious marketing campaign.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is a multifaceted digital marketing strategy aimed at improving the visibility and ranking of a website on search engine results pages (SERPs). The primary objective of SEO is to attract organic (non-paid) traffic to a website by ensuring it appears higher in the search results for relevant queries.

Omnisend : Ecommerce Email Marketing and SMS Platform

Omnisend is a comprehensive marketing automation platform designed to help e-commerce businesses engage with their customers across multiple channels, including email, SMS, push notifications, and social media

How to do SEO Marketing

SEO marketing is a critical component of digital marketing that involves optimizing your website and content to improve its visibility in search engine results.

Google Digital Marketing

explore the various facets of Google digital marketing, providing an in-depth understanding of the tools, strategies, and best practices to help businesses thrive online.

Natraj Pencil’s “Chalti Hi Jaye” Campaign

Natraj launched the “Chalti Hi Jaye” campaign to reinforce its legacy and connect with a new generation of consumers. This case study delves into the campaign’s objectives, strategy, execution, and impact.

Which Business is Better: B2B or B2C?

Explore the intricacies of both B2B and B2C businesses, providing a comprehensive analysis to help determine which model may be more suitable for different types of companies.

How to Market A Real Estate Company

This blog will guide you through the essential aspects of marketing a real estate firm, covering everything from traditional marketing methods to cutting-edge digital strategies.

What is Marketing?

Marketing is the process of promoting, selling, and distributing a product or service. It encompasses various strategies and tactics to identify, anticipate, and satisfy customer needs and desires.

What is Google’s Marketing Strategy

Google’s Marketing Strategy A Comprehensive Analysis. Google, as one of the most influential tech companies in the world, employs a multifaceted marketing strategy that encompasses innovation, data-driven decision-making, strategic partnerships, and a focus on user experience.

Barclays 5G Campaign Case Study

Barclays, one of the UK’s leading banks, launched a marketing campaign to promote its new 5G-enabled banking app, which leverages the latest in 5G technology to enhance the customer experience.

Lead Generation Learn How to Generate Leads

Lead generation is the lifeblood of any business aiming for growth and sustainability. Learn How to generate leads for your business.

How to Attract Traffic to Your Website

This blog will guide to delves into proven strategies to attract traffic to your website, helping you enhance visibility, engagement, and ultimately, conversions

SAP The Best-Run Businesses Make the World Run Better Campaign

The campaign “The Best-Run Businesses Make the World Run Better” epitomizes SAP’s commitment to not only advancing business performance but also contributing to societal and environmental betterment.

Case Study : LinkedIn’s “In It Together” Campaign Shift the perception of LinkedIn from a job-search platform to a vibrant professional community

The “In It Together” campaign by LinkedIn redefined the world’s largest professional network by celebrating the diverse stories of its members. Launched in January 2018, this campaign shifted LinkedIn’s image from a mere job-search platform to a vibrant community where professionals from all walks of life share their journeys, support each other, and grow together.

Casino Marketing Strategies

This blog delves into the various facets of casino marketing strategies, exploring traditional and digital approaches, customer segmentation, loyalty programs, partnerships, regulatory considerations, and future trends.

How To Promote A B2B Business

How To Promote A B2B Business, Discover strategies to understand your audience, build a strong brand, create compelling content, leverage digital marketing, and establish thought leadership.

New MAGGI Hot & Sweet – Samosa Campaign

This case study on New MAGGI Hot & Sweet – Samosa Campaign explores the campaign’s execution, challenges faced, creative advertising strategies employed, measurable outcomes, and the psychological insights behind its success.

ZOHO Marketing Strategy | How ZOHO Markets Itself Without Spending a Penny

ZOHO Marketing Strategy, Zoho Corporation, a multinational company that offers a suite of online productivity tools and SaaS applications, has managed to carve a niche for itself without spending a penny on traditional marketing.

What is Zomato’s Marketing Strategy

This article delves into the intricacies of Zomato’s marketing strategy, its campaigns, and the factors that have contributed to its success.

How Madtech Can Be Useful For Non profits?

Nonprofit organizations, traditionally reliant on limited resources and conventional fundraising methods, are finding themselves in a landscape where technological adaptation is not just beneficial but essential.

Why Blackberry Failed? What are the reasons for Blackberry failure

This case study delves into the multifaceted reasons behind BlackBerry’s failure, examining the company’s history, strategic missteps, competition, market changes, and technological advancements that contributed to its downfall.

What is MadtechAI

MADTechAI integrates Marketing Technology (MarTech) and Advertising Technology (AdTech), powered by artificial intelligence to unify data, personalize experiences, and optimize campaigns. It enhances marketing by providing a 360-degree audience view, running A/B tests, predicting trends, and improving ad attribution. Privacy and bias management remain key challenges.

WHAT IS SORA AI AND HOW TO USE IT?

Sora AI, a groundbreaking technology developed by OpenAI that allows users to generate realistic and imaginative video scenes from simple text descriptions.

Idea You Are My Pumpkin Pumpkin, Hello Honey Bunny Campaign

You Are My Pumpkin Pumpkin, Hello Honey Bunny,” an iconic campaign launched by Vodafone India. This case study meticulously examines the inception, execution, and profound impact of this campaign, which captured the hearts of millions and redefined the parameters of effective marketing strategies.