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Archives: Stories

5 hustle for students

5 hustle for students

Build A Website

Build A Website

How Nike Introduced Maggie In India

2 Min Noodles Campaign By Nestle Case Study On Nestle Marketing
How Nike Introduced Maggie In India

How to do freelance Digital marketing

How to do Freelance Digital Marketing​
How to do freelance Digital marketing

Facebook Advertising

Facebook Advertising has become a cornerstone of digital marketing strategies for businesses of all sizes. With over 2.8 billion monthly active users, Facebook offers an unparalleled platform to reach a global audience.
Facebook Advertising

What is ActiveCampaign

What is Active Campaign​?
What is ActiveCampaign

The Future of SEO in a World Dominated by ChatGPT

The Future of SEO in a World Dominated by ChatGPT
The Future of SEO in a World Dominated by ChatGPT

Google Analytics Vs Adobe Analytics​

Google Analytics Vs Adobe Analytics​​
Google Analytics Vs Adobe Analytics​

Why a Brand Never Become a Brand Only with Digital Marketing​

Why a Brand Never Become a Brand Only with Digital Marketing​
Why a Brand Never Become a Brand Only with Digital Marketing​

Why Byjus Failed

Byju's, an Indian educational technology startup, gained rapid success and recognition for its innovative approach to online learning. Founded in 2011 by Byju Raveendran, the company soared to become one of India's leading online education platforms. However, despite its initial success, Byju's faced significant challenges and setbacks in its marketing endeavors, ultimately leading to a failure to meet its objectives. This case study delves into the reasons behind the failure of Byju's, a leading educational technology company in India. By examining various aspects such as market research, competition, messaging alignment, resource allocation, and value proposition, we aim to uncover the root causes of Byju's setback. Through this exploration, we seek to provide valuable insights into the challenges faced by Byju's and identify key lessons for businesses operating in competitive industries.
Why Byjus Failed

Reebok Marketing Campaign Its a man world

Join Reebok Classics as we challenge stereotypes and celebrate the fearless women who are breaking barriers in every corner of the world. Reebok "It's A Man's World" campaign is a rallying cry for empowerment, diversity, and equality. From the gym to the boardroom, from the field to the stage, women are rewriting the rules and redefining what it means to succeed. With powerful storytelling and inspiring messages, we're shining a spotlight on their achievements and paving the way for a more inclusive future. Join the movement and show the world that greatness knows no gender.
Reebok Marketing Campaign Its a man world

Akshat Singh Bisht is an accomplished author and marketing strategist with over 8 years of experience in the industry. He is the author of four influential marketing books:

  1. What Makes the Marketing Campaign Successful: A comprehensive guide to crafting and executing impactful marketing campaigns.
  2. What is FOMO: An exploration of the “Fear of Missing Out” phenomenon and its implications for marketing.
  3. Know Me: Strategies for personal branding and establishing a strong market presence.
  4. Nationalism in Advertising: An analysis of how national identity and sentiments can be leveraged in advertising.

Akshat’s passion for marketing and dedication to helping others has been the driving force behind AkshatSinghBisht.com. Known for his insightful perspectives, practical advice, and unwavering commitment to his audience, Akshat is a trusted voice in the marketing community.

Read More Blogs

Sprinklr | How Sprinklr Enables Unified Customer Experience Management Across Channels | A Case Study
11Jun
ArticleBlogbusiness lessonscase studytechgadgetsTools

Sprinklr | How Sprinklr Enables Unified Customer Experience Management Across Channels | A Case Study

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Advertising Agencies: Challenges and Solutions in a Changing Marketing Landscape
10Jun
BlogDigital MarketingMarketing Concepts

Advertising Agencies: Challenges and Solutions in a Changing Marketing Landscape

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What is Save Framework In Marketing ? How to use SAVE framework in Marketing and Maximize Brands Growth
08Jun
BlogDigital MarketingMarketing Concepts

What is Save Framework In Marketing ? How to use SAVE framework in Marketing and Maximize Brands Growth

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