Case Study : LinkedIn’s “In It Together” Campaign Shift the perception of LinkedIn from a job-search platform to a vibrant professional community
The “In It Together” campaign by LinkedIn redefined the world’s largest professional network by celebrating the diverse stories of its members. Launched in January 2018, this campaign shifted LinkedIn’s image from a mere job-search platform to a vibrant community where professionals from all walks of life share their journeys, support each other, and grow together.
