Oreo’s Daily Twist Campaign | A Social Media Marketing Success Story
Explore how Oreo’s Daily Twist campaign redefined social media marketing with 100 days of creative, real-time content. Discover the secrets behind its success, from agile content creation to engaging community participation. Learn how Oreo’s innovative approach sparked conversations, drove engagement, and reshaped brand storytelling. Join us on a journey through the world of Oreo’s Daily Twist and unlock inspiration for your own digital marketing endeavors.
Nivea’s White is Purity Failed Marketing Campaign
Dive deep into the captivating story behind Nivea’s “White is Purity” campaign and learn invaluable lessons in cultural sensitivity, crisis management, and brand reputation.
How Pepsi’s ‘Refresh Your World’ Campaign Transformed Sales with Purpose-Driven Marketing
Discover the Secret Sauce Behind Pepsi’s Phenomenal Success with the ‘Refresh Your World’ Campaign! Uncover how Pepsi’s ingenious blend of purpose-driven marketing and celebrity endorsements sizzled up sales growth, redefining the beverage industry playbook.
10 Tips for Building Brands
Building a brand is a multifaceted endeavor that requires strategic planning, creativity, consistency, and dedication.
What is consumer behaviour?
Consumer behavior is a fascinating and complex field that explores the processes individuals undergo when making purchasing decisions.
Why Marketers Must Read Buyology?
Buyology: Truth and Lies About Why We Buy. In this article, we explore why marketers must not only read but also embrace the lessons imparted by “Buyology.”
Why you must read Contagious?
Contagious: How to Build Word of Mouth in the Digital Age” by Jonah Berger. This book, backed by extensive research and real-world examples, provides profound insights into the science behind why things catch on.
8 Books For Marketing Professional
8 books for marketing professional. This curated list explores the top 8 books on marketing for professionals and aspiring marketers.