What is Adobe Target
Adobe Target is a leading personalization and optimization solution that forms part of the Adobe Experience Cloud.
why should every marketer must read Positioning The Battle for Your Mind by Al Ries and Jack Trout
Positioning: The Battle for Your Mind” by Al Ries and Jack Trout is considered a must-read for every marketer for several compelling reasons
Why Marketers Must Read “Influence: The Psychology of Persuasion” by Robert B. Cialdini
Influence: The Psychology of Persuasion by Robert B. Cialdini. One book that has stood the test of time and continues to be a cornerstone for marketers seeking to unravel the secrets of influence.
Why Marketers Must Read Buyology?
Buyology: Truth and Lies About Why We Buy. In this article, we explore why marketers must not only read but also embrace the lessons imparted by “Buyology.”
What I learn from the book Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know.
This article delves into the essential lessons we can glean from this insightful book and explores how mastering these metrics can transform marketing strategies and drive business growth.
Why you must read Contagious?
Contagious: How to Build Word of Mouth in the Digital Age” by Jonah Berger. This book, backed by extensive research and real-world examples, provides profound insights into the science behind why things catch on.
8 Books For Marketing Professional
8 books for marketing professional. This curated list explores the top 8 books on marketing for professionals and aspiring marketers.
